Printn’All, Inc. (Printn’All)
creates specialized customer communication products, its strength being
specialized generic cards. These cards are for business-to-business
communication, as well as business-to-client communication. The core product is
a card a business might send to its customers to, for example, thank them for
their patronage, or to remind a patient of a check-up. The focus of this
business plan is to put forth objectives to solve the present cash-flow
squeeze. We intend to accomplish this by focusing on modifying our website,
repackaging our more popular products for the large retail chains, and to
concentrate on our designated target markets.
Printn’All's mission is to provide specialized
customer communication products through the mail. These products are either not
available at the retail level, or are too expensive if obtained from normal
commercial printers. The company aims to become a global leader in this
revolutionizing idea that could change the way people print. Printn’All’s
growth strategy lies in its expansion efforts in Malaysia and Singapore.
Through the plan that will be developed below for the company, one can find the
various performance ability of the company and be the better judge to the
firm’s abilities.